The winners of the 36th annual Educational Advertising Awards (EAA) competition have been announced and the University of Toronto’s Faculty of Kinesiology and Physical Education (KPE) came away with three big wins: gold for the Faculty’s KINections microsite, a one-stop shop for information on all the ways kinesiology students can connect and get involved beyond the classroom, silver for a short digital video welcoming students back to the 2020/21 school year, and bronze for the reimagined student viewbooks showcasing undergraduate and graduate programs at the Faculty.
The microsite, short video and viewbooks were all developed under the Faculty’s new academic brand platform, launched in the fall of 2020 to cohesively express the multi-faceted discipline of kinesiology and the student experiences at KPE.
“We’re thrilled to be recognized,” says Ashley Stirling, KPE’s vice dean of academic affairs. “The three awards from EAA, America’s largest and oldest educational advertising awards competition, are a testament that the new academic brand is making an impact.”
This year, EAA received over 2,000 entries from over one-thousand colleges, universities and secondary schools from all over the US and several other countries, including Canada.
Fourteen institutions were recognized by the judges as a “Best of Show” winner. Gold awards were granted to 313 institutions, silver awards were awarded to 170 institutions and bronze awards were awarded to 104 institutions. The Judges consisted of a national panel of higher education marketers, advertising creative directors, marketing and advertising professionals.